SPTO New Market
January 7, 2014 6:11 pm
South pacific Tourism is planning to market tourism to China, South Korea and the rest of Asia this year
SPTO says that for new emerging markets they are planning on these Asian countries.
In the Short Haul they will continue to market to Australia and New Zealand while they will market pacific tourism to – North America, UK and Continental Europe for the long haul. This is apart from the new emerging markets of China, South Korea and the rest of Asia.
According to SPTO for most Pacific island countries, Australia and New Zealand will remain to be their biggest tourism source market for a long while and the SPTO does not project any major change in this.
What the SPTO projects in the increase in numbers from emerging markets such as China in the future.
Meanwhile in 2013 the south Pacific was marketed to France, Germany, Netherlands, Canada, USA (CA), China, England, Scotland, Australia, Berlin (ITB), Singapore (ITB Asia), Kunming (CITM), London (WTM)